The GWS working table agrees on the idea that nature will continue to be among the predominant wellness trends. Now more than ever, the limitations on social relations push people to more or less prolonged retreats to nature. In this context, outdoor wellness becomes a great chance to stand out and to meet a widespread need in the market. Swimming in natural locations, bathing in the forest, meditating surrounded by nature and the use of thermal gardens are but a few ideas!
Elaine Glusac, journalist for the New York Times, has confirmed it: “We know nature is very healing and people are turning to it to find solace during the pandemic, because they can’t travel and socialise like usual.”
In addition, the very common need of “logging off” from the digital world, putting smartphones aside and finding one’s inner balance again shouldn’t be underestimated. A great chance to offer programs of “digital detox” immersed in nature!
If your hotel is in a location immersed in nature, complete your offer with “outdoor” experiences that allow your guests to live wellness and mental and physical regeneration in connection with the surrounding environment.
Natura Sauna – Outdoor collection by Starpool Wellness Concept
If, on the other hand, you don’t have the chance to rely on the surrounding natural environment, you can choose the innovative systems of immersive wellness or of virtual reality, using technology to offer your guests an experience that will have a guaranteed wow effect.